Before you read on, these are my favourite POC YouTubers online. I’m not saying they’re the token POC online sensations, nor am I saying there aren’t any more amazing POC YouTubers out there that I am yet to discover. Here are my favourites and you should definitely subscribe to them.
Jackie Aina has been in the makeup game for quite some time. She also explores topics from feminine hygiene, to laser hair removal. But I watch because she’s called out the brands that just don’t cater to POC and she doesn’t shy away from bright makeup – which I myself have also been nervous about.
Patrick Starrr gives us fierce, fun videos. He shows how much can be done with a round-shaped face. He has a real, genuine personality that shines through. His eye looks are legendary and he makes it seem quite easy.
Mihali Ndamase is a pro makeup artist and she switches it up from hair tips, skincare routines to cut creases. Her personality pulls through and I adore that she drops in some Xhosa from time to time. She uses both high-end and drugstore brands, which is important to me. I like knowing I have more options.
Rumena Begum brings Bollywood to YouTube. She gives us light into her family life, does full lookbooks and puts together beautiful makeup looks. I just wish she’d upload hair tutorials because her hair always looks great. Also, I have to admit, I am rather fond of her anarkalis, lenghas and sarees.
Who are you favourite POC YouTubers? Do they inspire your makeup looks? Let me know.